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Having been recently purchased following a somewhat chequered recent history we were tasked with reviewing the current brand and associated product brands. The objective was to re-invigorate the brand and brand perceptions across the business in NZ , Australia and USA.
Our research unveiled the Claymark brand lacked a clear value set and identifiable proposition in market. Our strategy was based on re-defining the businesses values and developing a clear brand proposition that the business could focus on ensuring the brand promise is then delivered across all market segments.
Apiet consernatis sern am, te ipsum nullace ssimolu ptinto blatis ea aut et omnimus exeruntur sim que utectus restiis et vit odit ad molum eiuntur. Apiet consernatis sern am, te ipsum nullace ssimolu ptinto blatis ea aut et omnimus exeruntur sim que utectus restiis et vit odit ad molum eiuntur.
